A digital stamp card is a loyalty card the customer saves in Apple Wallet or Google Wallet on their phone. It replaces the paper card that ends up in the wrong pocket, needs no app, and gives you a way to bring customers back.
What is a digital stamp card?
The principle is the same as on paper: customers collect stamps and receive a reward after a set number of visits or purchases. The difference is that the card lives in the phone wallet. Customers add it by scanning a QR code or opening a link, and it is always at hand.
Why does it work for local businesses?
Bringing a satisfied customer back is cheaper than finding a new one. A stamp card gives customers a concrete reason to choose you next time. It suits businesses with frequent repeat visits: cafés, hairdressers, gyms, car washes, restaurants and shops. A digital card cannot be lost, and you can see how it is used instead of guessing.
How do you get started?
Decide your goal first. Choose a reward and number of stamps that feels achievable for your industry, give a first stamp at sign-up, and write clear terms. Design the card to match your brand identity. Make joining easy with a QR code at the counter, on receipts and in social channels, and train staff to mention the card at every purchase. Then follow up on sign-ups and rewards and adjust.
What about data and privacy?
If you collect customer details you must comply with GDPR. Collect only what you need, explain how it is used and offer a way to have data deleted.
How Adeo helps
Adeo has built Adeo Cards, a platform for digital loyalty cards in Apple Wallet and Google Wallet. It can connect to your website and campaigns.
Want to try a digital stamp card? Read more at adeocards.com or contact Adeo Marketing.