TikTok LIVE can support product demonstrations, Q&As, events and direct audience interaction. Plan the format, roles, moderation, audio, lighting and next step before going live.
Access and tools
TikTok states that only creators meeting eligibility requirements can go LIVE. Requirements can vary by country or region. TikTok documents LIVE Studio for Windows and OBS Studio for Linux, macOS or Windows in its LIVE support material.
Use two roles
One person should host while another follows comments and production. TikTok provides moderator tools including comment filters, blocked keywords, muting and blocking.
Production checklist
- Test the connection.
- Use suitable audio and lighting.
- Secure power.
- Prepare moderation.
- Define the CTA.
Adeo helps with video production and TikTok LIVE setup.